Brand and Business News- EPISODE 14 Showing on DStv CH.255 (7th November 2024)
Hello, you are welcome to another episode of Brand and Business News, your indispensable companion on the journey through Nigeria’s marketing communications industry, PR strategic innovations, and the bustling activities of the business community.
Today on the show: EMPOWERING WOMEN IN TECH: NECCI PR ROUNDTABLE TACKLES GENDER GAPS IN NIGERIA’S DIGITAL ECONOMY MIPAN 2025 BUSINESS OUTLOOK SETS BLUEPRINT FOR MEDIA & MARKETING SUCCESS AMID ECONOMIC HURDLES On Let’s Talk Brand and Business with Shina Iteade; Yinka Adebayo Explores Media Transparency, Client Trust, and How Brands Can Connect with Consumers’ Emotional Pain Points in the Digital Age All of these, Brand Tips and many more will come your way shortly- Don’t go anywhere! You are welcome back, this is still Brand & Business News; In an industry where rapid advancements have left women’s contributions underrepresented, Nigeria’s 24th NECCI Public Relations Roundtable is sounding a call to action for gender equity in technology.
The conference, held at Lagos’s Eko Hotel, saw tech and PR leaders, government officials, and industry pioneers unite under the theme “Women in Technology – Breaking Barriers.” The event highlighted both the barriers women face in this field and the critical role they play in driving innovation and economic growth. Now to our interview segment: Let’s Talk Brand and Business with Shina Iteade.
Today, we bring you an industry expert, Yinka Adebayo, Executive Director at OMG WeCa, who shares his insights on the evolving world of media planning and strategy. We are diving into critical issues like the importance of media transparency, how agencies build and maintain client trust, and the growing need for brands to connect with consumers on an emotional level.
Stay tuned as Shina and Yinka explore these pressing topics shaping the future of advertising and media in Nigeria and beyond OUTRO- And this is where we draw the curtain of today’s episode of Brand and Business News! Stay connected with us on all our social media platforms for more exclusive insights on Marketing Communications and Brand updates. Subscribe to our YouTube Channel as displayed on the screen for full access to our interviews and other interesting content. Join us again next week on this same channel, for another enriching episode, where we uncover the latest trends shaping the Integrated Marketing Communications Industry and Nigeria’s dynamic business world.
