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Brand and Business News- EPISODE 1 Showing on DStv CH. 255

Thanks for joining us on this edition of Brand and Business News, your indispensable companion on the journey through Nigeria’s marketing communications industry, PR strategic innovations, and the bustling activities of the business community, Airing on: DStv Channel 255 StarTimes Channel 119 GOtv Channel 94. On this Episode 1, we focused on: • Firstbank launches […]

Brand & Business News

July 21, 2024

FIRSTBANK LAUNCHES GROUNDBREAKING ‘GIANT IN YOU’ CAMPAIGN, ELEVATING INNOVATION IN AFRICAN FINANCE

FirstBank of Nigeria, a pioneering force with a 130-year legacy, has launched its visionary “Giant in You” campaign. This initiative isn’t just about banking; it’s a bold statement in brand elevation and market leadership. By celebrating its heritage and fostering a sense of greatness, FirstBank aims to inspire employees, customers, and stakeholders alike, setting a […]

Brand & Business News

July 19, 2024

Multinational Corporations Bow Out Amidst Nigeria’s Economic Shift

Today, we uncover a pivotal shift in Nigeria’s economic dynamics, where multinational corporations are recalibrating their strategies. As global giants reevaluate their market presence amidst evolving economic conditions, we examine the strategic implications and potential ripple effects on foreign investment in Africa’s largest economy.

Esther Arekson

July 19, 2024

DETTOL UNVEILS DIMA-OKOJIE AS FACE OF RELAUNCHED SOAP

Nigeria’s leading hygiene brand, Dettol, has appointed superstar actress Ini Dima-Okojie as the new brand ambassador of its newly relaunched category product, Dettol Skincare, which is now formulated with an extraordinary blend of 2X glycerin dosage and enriched with argan oil. Sharing her excitement about becoming Dettol Skincare’s Brand Ambassador, the actress said, “Dettol has […]

Brand & Business News

February 3, 2024

NIMC INSTALL ADDITIONAL NIN ENROLMENT EQUIPMENT NATIONWIDE

As part of her agenda to ensure efficient and seamless operation in the National Identify Management Commission, NIMC, the Director General and Chief Executive Officer of the agency, Engr. Abisoye Odusote- Coker has approved the distribution of additional enrolment systems to all the states as part of steps to ease NIN enrolment challenges and increase […]

Brand & Business News

February 1, 2024

MAFAB ROLLS OUT 5G SERVICES IN LAGOS, FIVE OTHER STATES

MAFAB Communications Limited, on tuesday, unveiled its new logo and rolled out the Fifth Generation (5G) Technology network services in six states.. Mafab won the bid for the 5G Spectrum of 3.5GHz licence in December 2021 and paid over $273.6 million to the Federal Government through the Nigerian Communications Commission (NCC). The roll out of […]

Brand & Business News

January 26, 2023

TWITTER OFFERS FREE ADS TO WOO BRANDS BACK TO PLATFORM

Microblogging platform, Twitter is offering free advertisements to brands that advertise on its platform, an attempt to woo brands back to the social-media platform, which has seen its ad business deteriorate following Elon Musk’s takeover, the Wall Street Journal reported recently. Twitter is dangling free ad space by offering to match advertisers’ ad spending up […]

Brand & Business News

January 20, 2023