Insight Redefini, West Africa’s leading integrated market communications group and the world’s third most valuable marketing communication group,Publicis groupe recently marked it’s 43rd founder’s day.

In a statement to its stakeholders, the Agency reaffirmed its dedication to ensuring the founder principles and values through employees corporate effort.

Over the years, Insight Redifini has received national and international recognition for its outstanding success. 2022, in particular, ended on a positive note for the IMC giant, as the group recorded key client wins and was instrumental in the launch of new local and international brands in the Nigerian market, among which were Prime Video and Burger King. This is in addition to exceptional campaigns delivered for existing clients like Seven-Up Bottling Company (SBC), and Nigerian Breweries, among others.

Redefini currently boasts of housing Nigeria’s top 1% creative talents and client portfolio across West Africa. Through its agencies, the group continues to deliver distinctive creative solutions for human-centred business growth.

In 2022, Redefini’s largest creative agency, Insight Publicis, launched iconic campaigns like Aquafina ‘Padi of Life’, ‘Pepsi Confam’, among others.

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