Foremost FMCG giant, CWAY Food & Beverages Nigeria Company Limited has launched its latest product, Boxi Energy Drink, a non-caffeinated and non-carbonated energy drink.
The Managing Director of CWAY Food and Beverages, Arun Bhintade, who spoke at the launch of the product in Lagos recently, said the energy drink underscored the company’s unwavering commitment to providing reliable consumer-centric solutions to Nigerians.
He said, “Boxi is an exceptional non-caffeinated, non-carbonated beverage meticulously crafted to empower your day, offering a distinctive blend of essential nutrients that enhance physical fitness.”
The Director of Group Marketing at CWAY, Rohit Gupta, said the product aimed to present a trusted choice to consumers, granting them an option that resonates with their active lifestyles and health-conscious preferences.
Also, the Deputy Marketing Director of CWAY Foods and Beverages, Samuel Akinrimisi highlighted the company’s commitment to supporting the well-being of Nigerians through its innovative and nourishing products.
He said, “Nigerians, renowned for their industriousness, require intrinsic energy to consistently excel. They need the vitality to drive their aspirations, and that is precisely what Boxi brings to the table – a significantly rewarding choice.”