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Heirs Insurance Group Launches “Unwrapping Smiles” Campaign to Bring Hope this Festive Season

Campaign to Bring Hope this Festive Season In the spirit of festivity, Heir Insurance group has announced the launch of its “unwrapping Smiles” campaign aimed at bringing hope to individuals, families and communities outreach this holiday season. The campaign will focus on putting smile on individuals and organizations in the communities the group operate by […]

CBN awards Opay for Financial Inclusion Innovation

The central bank of Nigeria has honored Opay with the International Financial Inclusion Conference Award for its role in advancing Nigeria’s financial inclusion, aligning with the Central Bank of Nigeria target to achieve a 95 per cent financial inclusion rate by 2024. Opay through collaboration with CBN and other regulatory bodies has provided secure and […]

ADS MEET ART: HOW BRANDS LEVERAGE ENTERTAINMENT TO WIN HEARTS

From Hollywood to Nollywood, advertising has become the financial backbone of the entertainment industry. Whether it’s blockbuster movies, chart-topping music videos, or even live events, advertisers are no longer just sponsors—they’re co-creators, shaping the way stories are told and consumed. In Nigeria, the synergy between advertisers and creators is evident. According to the Nollywood Economic […]