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Brand and Business News- EPISODE 7 Showing on DStv CH. 255 (29th August 2024)

Thanks for joining us on this edition of Brand and Business News, your indispensable companion on the journey through Nigeria’s marketing communications industry, PR strategic innovations, and the bustling activities of the business community, Airing on:

DStv Channel 255

StarTimes Channel 119

On this Episode 7, we focused on:

STANBIC IBTC MARKS 10 YEARS OF CSR IMPACT WITH TOGETHER4ALIMB WALK

NIPR, UPTICOMM LAUNCH VOLUNTEER CALL FOR 9TH LAGOS DIGITAL PR SUMMIT

SHOCKING DATA DRAIN: HOW CONSUMERS ARE BATTLING UNEXPECTED DATA DEPLETION AND ITS IMPACT

INSIDE CSR: KEN EGBAS DISCUSSES THE AUTHENTICITY AND IMPACT OF CORPORATE SOCIAL RESPONSIBILITY ON LET’S TALK BRAND AND BUSINESS WITH SHINA ITEADE

This and many more packed on this 30 minutes Episode 4- Stay tuned!

You are welcome back, this is still Brand & Business News; we kick start this episode with Consumers’ Talk where the BBNews Crew hit the street and consumer market to amplify a troubling trend of unexpected internet data depletion, leading to sudden, costly purchases of additional data and prompting many to question the fairness and transparency of Telcos. This week on Consumer’s Talk, we captured firsthand accounts from frustrated users. Their experiences reveal the significant financial and practical impacts of soaring data usage and underscore an urgent demand for clearer, more equitable data usage practices from service providers.

Now to our interview segment: LTBB- LET’S TALK BRAND AND BUSINESS with Shina Iteade, navigating compelling dialogue with Mr. Ken Egbas, a pioneering force in CSR and sustainability. Mr. Egbas, founder of WhiteHousePR and TruCSR Nigeria, delved into the foundational principles of Sustainability in Corporate Social Responsibility, addressing its impact versus perception, and dissecting how businesses can authentically demonstrate their commitment. Stay tuned for an enlightening conversation that will provide invaluable insights into the intersection of brand integrity and social impact.

And this is where we draw the curtain of today’s episode of Brand and Business News! Stay connected with us on all our social media platforms for more exclusive insights on Marketing Communications and Brand updates. Subscribe to our YouTube Channel as displayed on the screen for full access to our interviews and other interesting content. Join us again next week on this same channel, for another enriching episode, where we uncover the latest trends shaping the Integrated Marketing Communications Industry and Nigeria’s dynamic business world. This is Brand and Business News! Bye for Now!

Airing on:

DStv Channel 255

StarTimes Channel 119

GOtv Channel 94

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